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The Latest Nail Polish/Film Collaboration

“Dark Shadows” collection out in May from Orly International.

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By: TOM BRANNA

Editor

Joining the trend of nail polish marketers linking up with film studios for limited edition releases is Orly International. The brand today announced a limited-time nail color collection partnership with Warner Bros. Pictures in conjunction with the release of Tim Burton’s “Dark Shadows,” starring Johnny Depp, Michelle Pfeiffer and Helena Bonham Carter, set to open on May 11, 2012. “The adventurous theme of ‘Dark Shadows’ was a perfect fit with our brand and the fashion colors we created ...

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